Privacy Policy

Thank you for visiting the privacy page. Here, you will learn about the data we collect, the data our partners collect, how we use data and what your rights are.

Data Deduce Might Collect

Our website shares data with Google Analytics, for example. If you fill out this contact form, any data you provide, including your browser’s information, will be collected.

Why we use data: The data you share with us on this website will be used to contact you to see if we should be working together in some capacity.

Your rights: You have the right to know what we know about you. You can make a request via email to:privacy@deduce.com. Make sure you include your name, phone number, email address in question and your home address. We will confirm your identity and get back to you.

Deduce, Inc., including any affiliates and subsidiaries (“Company,” “we,” “us,” or “our”) values the trust you place in us when you use our services or affiliated websites (collectively, our “Websites”). This Privacy Policy describes our collection, use, disclosure, and retention of information we collect from or about you through our Websites and from our customers that use our services. This Privacy Policy applies to our websites that post or link to it, regardless of how you access or use them, including through mobile devices.

BY USING OUR WEBSITES, YOU ARE ACCEPTING THE TERMS OF THIS PRIVACY POLICY AND YOU ARE CONSENTING TO OUR COLLECTION, USE, DISCLOSURE, AND RETENTION OF INFORMATION AS DESCRIBED IN THIS PRIVACY POLICY.

If you do not agree to the terms of this Privacy Policy, please do not use our Websites. We may make changes to this Privacy Policy from time to time. We will post any changes to our Websites. Your continued use of our Websites following the posting of any changes will mean you accept those changes.

This Privacy Policy does not apply to information that you may submit to us offline, or to third-party websites or mobile applications that may link to the Websites or be linked to on the Websites. We are not responsible for the actions or privacy practices of third-party websites and applications; please consult those websites and applications directly to understand their privacy practices.

INFORMATION WE COLLECT ABOUT YOU

We collect, process, and retain information from you and any devices you may use when you use or interact with our Websites, and in other ways described below.

Information You Give Us: We receive and store information provided to our Websites or given to us in any other way, including your name, company name, phone number, and email address.

Information We Automatically Collect: We receive and store certain types of information whenever you use our Websites. Our Websites may use “cookies,” tagging and other tracking technologies to help enable us to enhance or personalize your online experience. This information includes computer and connection information such as statistics on your page views, traffic to and from our Websites, referral URL, ad data, your IP address, device identifiers, transaction history, and your web log information.

Information From Social Media: When you interact with us or our Websites on a social media platform, we may collect the personal information that you make available to us, including your account ID, username, and other information included in your posts.

Information From Other Sources: We may supplement the information we collect with information offline or from third parties. Information We Collect From Our Customers: We provide cybersecurity, fraud detection, identity risk management, and other related services. We may collect information from or about you to provide services to our customers, such as IP address, advertising ID, device ID, and information about transactions you may have done with our customers when you use our customers’ websites, apps, or other online services We collect information about you according to applicable law and we require our customers to do the same.

HOW WE USE INFORMATION WE COLLECT FROM OR ABOUT YOU

We use the information we collect from or about you to help us personalize and continually improve your experience on the Websites, including providing our products or services to third parties, responding to requests for information, analyzing and compiling trends and statistics, and communicating with you. For information about how to manage information about you and the choices you have, see the Your Choices section below.

We also may use information about you to: provide, maintain, and improve the Websites and for internal or other business purposes; fulfill your requests for information; communicate with you; detect, investigate, and prevent activities that may violate our policies or be fraudulent or illegal; optimize, perform analysis, or improve our Websites, products, services, and operations.

We may use the information from one portion of the Websites on other portions of the Websites, and we may combine information gathered from multiple portions of the Websites. We also may use or combine information that we collect offline or we collect or receive from third-party sources for many reasons, including to enhance, expand, and check the accuracy of our records. Additionally, information collected from a particular browser or device may be used with another computer or device that is linked to the browser or device on which such information was collected.

We may retain information we collect from or about you for as long as reasonably required to satisfy the purposes for which we have collected the information, or as required by law, whichever is longer. This means we will retain information about you both while you are an active user of our Websites and after you cease to be an active user.

HOW WE SHARE YOUR INFORMATION WITH OTHERS

We share information we collect from or about you with third parties as described below. In addition, we may share information that does not personally identify you, such as aggregate information, de-identified information, device identifiers, or other unique identifiers with third parties. For information about how to manage information about you and the choices you have, see the Your Choices section below.

Third-Party Service Providers: We engage third-party service providers to perform functions on our behalf such as hosting, content syndication, content management, technical integration, marketing, analytics, customer service, and payment processing. These third parties may have access to information about you when needed to perform their functions.

Our Customers: We may share information that personally identifies you with entities that use our service.

Sale, Assignment or Change of Control: We may change our ownership or corporate organization while providing the Websites. We may transfer some or all information about you in connection with any merger, acquisition, sale of assets, or any line of business, change in ownership control, or financing transaction. Under such circumstances, we will request the acquiring party to follow the practices described in this Privacy Policy with respect to previously collected information. Nevertheless, we cannot promise that an acquiring party or the merged entity will have the same privacy practices or treat information about you in the same way as described in this Privacy Policy.

Law Enforcement, Legal Process, and Emergency Situations: We may also use or disclose information we collect from or about you if required to do so by law or on the good-faith belief that such action is necessary to (a) conform to applicable law or comply with legal process served on us or our Websites; (b) protect and defend our rights or property, the Websites, or our users; (c) respond to a third party that alleges that you have infringed their intellectual property rights; or (d) act to protect the personal safety of us, users of the Websites, or the public.

COOKIES AND OTHER TRACKING TECHNOLOGIES

Like many websites, we use tracking technologies such as cookies, web beacons, and similar technologies to record your preferences, track the use of our Websites, and measure exposure to our online advertisements. We may also use these technologies to monitor traffic, improve the Websites, and make it easier to use and more relevant. Most web browsers automatically accept cookies but, if you prefer, you can usually modify your browser setting to disable or reject cookies. In addition, you may also render some web beacons unusable by rejecting or removing their associated cookies. If you delete your cookies or if you set your browser to decline cookies, some features of the Websites may not work or may not work as designed.

We use third-party analytics services on the Websites, including Google Analytics. These analytics service providers use cookies or other tracking technologies to help us analyze how users interact with and use our Websites, compile reports about activity on Websites, and provide us other services. The technologies may collect information such as your IP address, time of visit, whether you are a return visitor, any referring website, and other information. We do not use these analytics service providers to gather information that personally identifies you. The information generated by Google Analytics will be transmitted to and stored by Google and will be subject to Google’s privacy policies. To learn more about Google’s partner services and to learn how to opt out of tracking of analytics by Google click here.

We work with third-party companies who also use these technologies to provide advertisements on third-party websites. These third parties may use these technologies to collect information about you when you use the Websites. They may collect information about your online activities over time and across different websites and other online services. They may also use persistent identifiers to track your Internet usage across other websites in their networks beyond our Websites. They may use this information to provide you with interest-based advertising or other targeted content. While we do not knowingly provide these entities with information that personally identifies you, such third parties may, with sufficient data from other sources, be able to personally identify you, unbeknownst to us.

Some content, applications, and advertisements on the Websites may be served by unaffiliated third parties. We do not control these third parties’ tracking technologies or how they may be used. We are not responsible for the content or privacy practices on any website not operated by us to which our Websites links or that links to our Websites.

Your browser or device may include “Do Not Track” functionality. Our information collection, disclosure practices, and the choices that we provide, will continue to operate as described in this Privacy Policy, whether or not a Do Not Track signal is received.

YOUR CHOICES ABOUT HOW INFORMATION ABOUT YOU IS USED AND SHARED

In many instances, you have choices about the information you provide and how we use that information. These choices are described below. In addition, you may have certain choices with those businesses that use our services.

Marketing Emails: By providing us with an e-mail address, you acknowledge that we may use your e-mail address to communicate with you. While you cannot opt-out of receiving notifications and other service-related communications regarding your account or your transactions, you can opt-out of receiving promotional and other marketing emails from us by using the “unsubscribe” feature in our marketing e-mails.

Interest-Based Advertising Choices: You also have choices related to interest-based advertising. Many browsers automatically accept cookies, but you can usually modify your browser’s setting to decline cookies if you prefer. Note that if you choose to remove cookies, you may remove opt-out cookies that affect your advertising preferences.

Many of the third-party advertisers that place tracking tools on our Websites are members of programs that offer you additional choices regarding the use of information about you for advertising. You can learn more about the options available to limit these third parties’ use of your information by visiting the websites for the Network Advertising Initiative and the Digital Advertising Alliance.

Similarly, you can learn about your options to opt-out of mobile app tracking by certain advertising networks through your device settings. For more information about how to change these settings, see the support information for Apple, Android or Windows devices.

Please note that opting-out of participating advertising networks services does not mean that you will not receive advertising while using our Websites or on other websites, nor will it prevent the receipt of interest-based advertising from third parties that do not participate in these industry programs.

INFORMATION FOR RESIDENTS OF CALIFORNIA

California Consumer Privacy Act

The California Consumer Privacy Act (“CCPA”) provides California residents with rights to receive certain disclosures regarding the collection, use, and sharing of “Personal Information,” as well as rights to access and control Personal Information. The CCPA defines “Personal Information” to mean “information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household.” Certain information we collect may be exempt from the CCPA because it is considered public information (i.e., it is made available by a government entity) or covered by a federal privacy law.

To the extent that we collect Personal Information from you as a “business” that is subject to the CCPA, that information, our practices, and your rights are described below.

Right to Information Regarding the Categories of Personal Information Collected and Disclosed: Please see the description set forth below and elsewhere in this policy.
Right to Access Information: You have the right to request access to Personal Information collected about you and information regarding the source of that information, the purposes for which we collect it, and the third parties and service providers with whom we share it. We are required to verify your identity before we can act on your request. Please note that if we hold your Personal Information as a service provider to our customer, it may be necessary for you to submit your access request directly to that customer.
Right to Request Deletion of Information: You have the right to request in certain circumstances that we delete Personal Information that we have collected directly from you. We are required to verify your identity before we can act on your request. We may have a reason under the law why we do not have to comply with your request, or why we may comply with it in a more limited way than you anticipated. Please note that if we hold your Personal Information as a service provider to our customer, it may be necessary for you to submit your access request directly to that customer.
Right to Information Regarding Participation in Data Sharing for Financial Incentives: At this time we do not provide any financial incentives to consumers, however, if we start to use these types of incentives we will update this policy.

To the extent that we collect Personal Information from you as a “service provider” to another business that is subject to the CCPA, then it may be necessary for you to submit access, deletion, or other requests you have directly to the companies that you have a direct relationship with.

Rights to Request Access and/or Deletion of Your Personal Information

California residents have the right to request that we disclose what Personal Information we collect and use, as well as the right to request that we delete certain personal information that we have collected from you. To help ensure unauthorized parties do not access your Personal Information, we will require you to verify your identity before we can act on your request. If you are asking for access on behalf of someone else, we will require verification of your identity, as well as proof of authorization by the individual whose personal information you wish to access. Please note that if we hold your Personal Information as a service provider to our customer, it may be necessary for you to submit your access request directly to that customer.

There may be information that we will not return in response in your access request, such as information that would affect the privacy of others or interfere with legal requirements. There are also instances when we will not be able to implement a deletion request, such as when we need to retain the information to provide your service or fulfill a legal obligation. You may submit a request to exercise your rights by sending your request to privacy@deduce.com. Please note that based on the limited Personal Information we process, we may not be able to identify you based on your name, postal address, or other direct identifiers.

Categories of Personal Information Collected and Disclosed

The following is a description of our data collection practices, including the Personal Information we collect, the sources of that information, the purposes for which we collect information, and whether we disclose that information to external parties. We may use any and all of the information for any of the purposes described in this policy, unless limitations are listed. The categories we use to describe the information are those enumerated in the CCPA.

Personal Identifiers: We or our customers may collect your email address, username, IP address, device identifiers, and other information about your device.
Commercial Information: When you engage in transactions, we or our customers may create records of goods or services purchased or considered, as well as purchasing or consuming histories or tendencies.
Internet or Other Electronic Network Activity Information: We or our customers may collect information about your interaction with websites and applications.
Geolocation Data: As described above, we or our customers collect your general location. We may also be able to determine your general location based on the IP address.
Inferences drawn to create a profile about a consumer reflecting the consumer’s preferences or characteristics: We may analyze your actual or likely preferences through a series of computer processes. We may add our observations to your profile.

We may share any of the above-listed information with service providers, which are external parties that we engage for business purposes and are restricted from using Personal Information for any purpose that is not related to our engagement. The categories of service providers with whom we share information and the services they provide are described in this privacy policy.

California “Shine The Light”

If you are a California resident and customer, California law permits you to request certain information regarding the disclosure of your information about you by us and our related companies to third parties for the third parties’ direct marketing purposes. To make such a request, please send your request privacy@deduce.com.

INFORMATION FOR INDIVIDUALS LOCATED IN THE EU AND SWITZERLAND

This section applies to our processing of personal data that we collect through the Website and from our clients when we provide our services to them, as described above. We process personal data on the following legal bases: with your consent, to comply with laws applicable to us, and as necessary for our legitimate interests where those interests do not override your fundamental rights and freedoms related to data privacy. Personal data we collect may be transferred to, and stored and processed in, the United States or any other country in which we or our affiliates, subcontractors, or clients maintain facilities.

Individuals that reside in the EEA or Switzerland have the right to lodge a complaint about our data collection and processing actions with the supervisory authority concerned. Contact details for data protection authorities are available here.

If you are a resident of the EEA or Switzerland, you are entitled to certain rights. Please note: In order to verify your identity, we may require you to provide us with personal data prior to accessing any records containing information about you. These rights include the ability:

to request from us access to personal data held about you;
to ask for the information we hold about you to be rectified if it is inaccurate or incomplete;
to ask for data to be erased if the data is no longer necessary for the purpose for which it was collected, you withdraw consent and no other legal basis for processing exists, or you believe your fundamental rights to data privacy and protection outweigh our legitimate interest in continuing the processing; and
to request that we restrict our processing if we are processing your data based on legitimate interests or the performance of a task in the public interest as an exercise of official authority (including profiling); using your data for direct marketing (including profiling); or processing your data for purposes of scientific or historical research and statistics.

To submit a request to exercise your rights, please contact us at privacy@deduce.com. We may have a reason under the law why we do not have to respond to your request, or respond to it in a more limited way than you anticipated. If we do, we will explain that to you in our response.

OTHER IMPORTANT INFORMATION

Users Under Sixteen: Our Websites are intended for users ages 16 and older only. If we become aware of information in our database that was collected from a child under 16, we will delete such information.

Users Outside of the United States: If you use our Websites outside of the United States, you understand and consent to the transfer of information we collect from or about you to, and the collection, processing, and storage of information about you in, the United States and elsewhere. The laws in the U.S. and these countries may be different than the laws of your country.

For questions about our Privacy Policy, you can contact us at privacy@deduce.com